I never like to talk about “the good old days” but in the 1960′s and ’70′s, science was “cool.” To cite one example, the late astronomer Carl Sagan was invited on talk shows and had great gigs on PBS.
Today, we hear about Lady Gaga. About the only ‘science’ covered with any consistency is ‘global warming’ and much of what the popular press writes about climate science is of dubious quality.
Don’t despair. There are plenty of excellent scientists going great and exciting work.
UPDATE: One reader comments via email, that it wasn’t all that “cool” for Dr. Sagan to be on PBS. I should have mentioned that he was a frequent guest on the Tonight Show with Johnny Carson.